Description: I developed a multi-channel advertising campaign for Oreo centered around the theme of love and kindness, targeted towards young kids. This campaign included designing posters, bus stop signs, billboards, a website homepage, and social media ads, all with a new campaign focused on spreading love and kindness. The goal was to promote Oreo's brand and create a connection with a young audience based on shared values of embracing love and sharing kindness.
Design Challenge: How do I create a simple but recognizable campaign theme?
Oreo Multi-channel Advertising Campaign
ROLE
Brand Strategy, Advertising
DURATION
March 2024 - April 2024 | 3 wks
TOOLS
Illustrator, Photoshop
TEAM
Solo Designer
WHY
School Project






